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New gTLDs – September 2014 Week Four

New gTLDs – Week of 9/22 -9/26/14

The following are the New gTLD extensions being launched for the week.  One brings back icky memories from elementary school…soy.  We were being fed soy burgers before it was the trendy thing to latch onto these days.  blaaaah   These days I would have to have a .BEER to wash a .SOY burger down.  So hang ten, eat a burger with real meat, and go .SURF (ah…maybe surf, then eat the burger)  We don’t want you to drown.

Pre-Registration & Priority Placement for Landrush

.SOY – a multifaceted bean used for food (blaaah), and non-food products. 

Priority Placement for Early Access

 – for stores who want to give special savings to their customers

General Availability

.DIRECT – for companies selling directly to customers.
.PLACE – a destination where businesses can set themselves apart online, or wherever you are, you are at a place.  Could be your ‘happy’ place.


Pre-Registration & Priority Placement for Landrush

.OKINAWA- the home of Mr. Miyagi (Karate Kid) and the setting for one of the Godzilla films.  It’s the largest of the Okinawa and Ryukyu islands of Japan. 

General Availability

.BEER – an alcoholic beverage that goes well with chicken wings and pizza. 

.SURF – talk about the sport, or the actual waves breaking against the shore. A good niche extension for the surfing lifestyle.


So this is this week’s list of New gTLD extensions being launched, with many more to come.  Choose wisely and remember that these New gTLD extensions represent you, your business, your personality.  It’s all about branding oneself online.

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