The following are the New gTLD extensions being launched for the week of November 3 – 7, 2014. This week it’s all about who .GIVES to the .WORLD.  And it’s also time to start thinking about those holiday .GIFTS.  Oh joy.  Better yet, take someone out to a .RESTAURANT. 

11/4/14 –
Pre-Registration and Sunrise for Trademark Holders

.DEGREE – academic rank, title, or award in education.  Great for schools and online universities.
.GIVES – could be used by a group for a charitable cause.
.WORLD – encompasses the earth, the people, and things in it.  My world, your world, our world.

Priority Placement for Landrush

.PHYSIO –the art of massage and exercise therapy.  Good name for the physiotherapy profession.
 

11/5/14 –
Priority Placement for Early Access

.GIFTS – lots of potential for stores selling any type of gift merchandise.  How will this fare against the singular .gift?
.RESTAURANT – every eatery should have this one.  Again, how will this fare against the abbreviated version .rest?
.SARL – for small partnership-based businesses (LLPs) in French-speaking countries

General Availability

.MARKET – A gTLD that has several definitions.  A place where products are bought and sold; a food store; the buying and selling of stocks and bonds.

.MORTGAGE – A great gTLD for companies dealing in real estate loans.

So this is this week’s list of New gTLD extensions being launched, with many more to come.  Choose wisely and remember that these New gTLD extensions represent you, your business, your personality.  It’s all about branding oneself online.

WorldTrademarkReview covers research on New gTLD embracement.

A global survey of internet users, conducted on behalf of the Domain Name Association (DNA), has revealed a receptiveness to the addition of new domain name extensions..

Today the WorldTrademarkReview cites a survey conducted by ResearchNow, that polled internet users in Australia, China, India, Russia, Turkey, UK and US, where the main finding was an overall receptiveness to the New gTLDs, with that trend prevalent in developing countries and those countries that are experiencing rapidly growing internet expansion.

Respondents were asked to reveal their first extension preference among .com, a cctld and the new gTLDs to locate goods or pay bills. It notes that in the US the preference was for a .com, and in other countries the cctld was preferred. However new extensions, or New gTLDs, were received favorably when used in their example of paying payments online using .secure, .bank, .cpa or .finance .. The number that opted for the new gTLD options therefore totalled 48% – the same as chose ‘.com’.

They also noted that depending on the string, area of activity and country, that the patterns varied.

For example, while 83% of US users opted for ‘shoes.com’ rather than ‘shoe.gtld’ strings when asked where they would go to buy shoes online, in Australia 51% opted for new gTLDs. Turning to where users would go to receive news and information on current events, half of the UK internet users surveyed would opt for the given new gTLD options. In India this rose to 69% of respondents.

The article goes on to note other trends, research results, meanings for trademark holders etc., and other interesting findings on the New gTLDs such as – ..the research does illustrate a willingness to trust new gTLDs…

Read the full article here.

Top notch SEO expert Bill Hartzer, BillHartzer.com, just published a report on GlobeRunner.com detailing his research he gathered on websites built on “..New gTLDs that currently, on a collective basis, have the most SEO (search engine optimization) ranking power in the Google search engine.”

Using Majestic, Bill was able to gather data on – AC Rank, External Backlinks, Referring Domains, Referring IPs, Referring SubNets, Citation Flow, Trust Flow and Topic.

Bill has put together some very interesting stats and info for the New gTLDs.

Read the article here.